Industry News

Menu Boards

You see them on sidewalks, hanging outside of a restaurant, or in the entrance of a restaurant. While servers and hostesses are capable of sharing specials with patrons, a professionally designed menu board can go a long way. Menu Boards are an effective communication tool to promote a special, or promote the atmosphere and restaurant …

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Point of Sale Graphics Still Serve a Purpose

Since the Internet has enabled consumers to research and buy products without ever going to a store, businesses have gradually shifted their marketing and advertising budgets online. Though online advertising has proven to be very effective, businesses should not neglect Point of Sale (POS) or Point of Purchase (POP) graphics in their stores. Regardless of …

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