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White Space: Not Always White, but Always Good for Graphics

One of the most common disagreements between designers and the business owners they are working with is the debate over something called white space. Someone working to get a message out about a product or service may be completely focused on communicating as many benefits as possible within a cramped space – which is easy …

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5 Tricks of the Trade Show with Interactive Tablets

Tablets do wonders for consumer engagement within many different scenarios. You could show a client sketches or projected profits while pitching an idea or display your product inventory to potential buyers. Using these tech tools at a trade show is no exception to the rule. If you can’t quite see the difference yet, consider these five …

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