
The history of experiential graphics is rooted in the earliest forms of graphic communications, such as cave paintings, and examples of “environments that communicate” can be seen in the use of hieroglyphics in ancient temples, the stained glass of cathedrals, and in today’s hyper-communicative places such as the Ginza district of Tokyo and New York City’s Times Square.
Increasingly, experiential graphic design involves the use of digital technologies and systems that present dynamic content through motion graphics and make possible rich interactions between a user in a place and the information being provided.